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Insights & Ideas

Expert perspectives on enterprise sales, AI, and revenue acceleration

Jun 17, 2025 AI

Your AI Sales Rep Just Got Promoted (And You Didn't Even Know You Had One)

How B2B sales is evolving from "AI that helps" to "AI that sells"—and why your next top performer might not be human

Remember when "AI in sales" meant a chatbot that could barely answer basic questions? Yeah, those days are numbered.

Estee Woods

VP of Marketing

Jun 10, 2025 GTM Strategy

Your GTM Strategy Is Probably Targeting the Wrong Accounts (Here's How AI Changes That)

Why spray-and-pray is dead and how AI-powered precision targeting is rewriting the B2B playbook

Last month, I sat across from a VP of Sales who looked exhausted. "We hit 147% of our activity goals last quarter," he said. "But only 72% of our revenue target." Sound familiar?

Estee Woods

VP of Marketing

Insights & Ideas

Your AI Sales Rep Just Got Promoted (And You Didn't Even Know You Had One)

Your GTM Strategy Is Probably Targeting the Wrong Accounts (Here's How AI Changes That)

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